Managing Change, Achieving Results with Creative Word and Image:

 

From entrepreneurs with a dream to the corporate boardrooms of the world’s most recognizable brands, CWI content and strategy solutions deliver results.

Case Study--Market Segmentation Sales Training: Major Retail Brand

A leading furniture brand company turned to us to illustrate and communicate the results of its brand critical customer segmentation research.  We created a film-noir parody video that not only received rave reviews at the national sales meeting, but has since become a component in continuing training and education. 

Media:  Live presentation at national sales meetings, and streamed for distribution via web and email for continuing training and education.