A pharmaceutical company turned to CWI to motivate and train its sales force through scripted video presentations, that got laughs, were consistently applauded for their relevance and balanced the need for clarity and technical accuracy. We consistently help define core messages with a balance of clarity, tone, relevance, visualization and humor.
Media: Live presentation at national and regional sales conferences, supported by follow up distribution via streaming video presentation on intranet and embedded within informational emails to national sales force.
Results: not provided by client, but we're still their go to resource for creative video.